Fwd: A guide to Marketing

From: Pat Warner (pat.warner@uk.renaultf1.com)
Date: Thu May 22 2003 - 23:53:33 EEST


...in case any of you girls are planning a change of career...

Several people have asked for an explanation of Marketing. Perhaps the
following analogies will help clear it up:

You see a handsome guy at a party. You go up to him and say, "I'm
fantastic in bed." That's Direct Marketing.

You're at a party with a bunch of friends and see a handsome guy.
One of your friends goes up to him and pointing at you says, "She's
fantastic in bed." That's Advertising.

You see a handsome guy at a party. You go up to him and get his
telephone number. The next day you call and say, "Hi, I'm fantastic in
bed." That's Telemarketing.

You're at a party and see a handsome guy. You get up and straighten
your
dress. You walk up to him and pour him a drink. You say, "May I?" and
reach up to straighten his tie, brushing your breast lightly against
his
arm, and then say, "By the way, I'm fantastic in bed." That's Public
Relations.

You're at a party and see a handsome guy. He walks up to you and says,
"I
hear you're fantastic in bed." That's Brand Recognition.

You're at a party and see a handsome guy. You talk him into going home
with your friend. That's a Sales Rep.

Your friend can't satisfy him, so he calls you. That's Tech Support.

You're on your way to a party when you realize that there could be
handsome men in all these houses you're passing. So you climb onto the
roof of one house situated toward the center and shout at the top of
your lungs, "I'm fantastic in bed!" That's Spam.

I hope that clears everything up.

Sorry I couldn't resist passing this on.

Pat

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