Re: This HK creativity thin

From: Brock Hinzmann (SRI International)
Date: Tuesday, February 28, 1995

From: Brock Hinzmann (SRI  International)
To: David Leigh (Accelerated Technologies , Inc.), Ian Gibson (University of Hong Kong), RP-ML
Date: Tuesday, February 28, 1995
Subject: Re: This HK creativity thin
As I replied to Ian in an earlier message, the creative role of the designer
as artist is often overemphasized. The industrial designer is responsible to
see that the product meets the needs of the user, in terms of ergonimics and
usability, as well as aesthetics. It is to communicate through the outside of
the product what the engineer (who may also be the designer) has specified it
do on the inside. With the potentially huge emerging economies in Asia,
designers in Hong Kong, Singapore, and other crossroads of human activity are
in good positions to find out how consumers in those economies respond to
prototypes of new products under development. The installation of RP machines
at universities or government facilities are a way for commercial companies to
dabble in the technology. I expect to see more of it. The Malaysian government
has purchased two RP machines, for instance. As the manufacturers in such
countries evolve from low-cost producers-on-demand to designers and sellers of
original products and brand names, creativity is inevitable.

Brock Hinzmann


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